Social Media

Super Bowl Sized Marketing Lessons for Small Shops

Yes, most of us did it. We hunkered down on Sunday without hesitation to binge on lavish dishes and tune into the most widely watched television event of the year, the Super Bowl.   Despite not watching a single other game this year, I dutifully made my way on Sunday to commence in the time-honored […]

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How to Use Pinterest to Drive Traffic to Your Etsy Store

  Let’s be honest for a moment. Pinterest isn’t the sexiest social media out there. It’s the tortoise in the world that wants the hare. It’s a slow steady progression that takes time to build and time to matriculate into traffic to your store. When looking to market your Etsy store, you’re looking for timely […]

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My Results from the 30-Day Instagram Challenge

Gotta love demoing a challenge as your own Guiney pig! Alas, that’s exactly what I did. I created this free 30 day Instagram challenge to bolster my own Instagram accounts. The added accountability of the group kept me going. To top that, I ran three different Instagram accounts during the 30 days, exploring different techniques on […]

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