Blog

 

Originality Key to Successful Vintage T-Shirt Etsy Store Zen Threads

I don’t know what it is about screen-printing, but I absolutely adore just about any product that sports a simplistic hand printed design. That adoration doubles when it’s something from Zen Threads.   Owner Brandy Smith and her team have an incredible gift when it comes to capturing the California dreaming style crossed with an […]

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Super Bowl Sized Marketing Lessons for Small Shops

Yes, most of us did it. We hunkered down on Sunday without hesitation to binge on lavish dishes and tune into the most widely watched television event of the year, the Super Bowl.   Despite not watching a single other game this year, I dutifully made my way on Sunday to commence in the time-honored […]

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Join the FREE Etsy Pinterest Group Board

Eager to maximize your Pinterest presence? Then this FREE Pinterest Group Board is 100% for you.   It’s super easy to join. First, follow me on Pinterest. Then send me a quick e-mail at alexandra@thesavvyetsymarketer.com with “Savvy Pinterest Group” in the title and your Pinterest URL in the note. You’ll be added in no time. […]

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Tips for Maximizing Christy Wright’s Business Boutique Event

I can’t believe a year has gone by since the Christy Wright’s first Business Boutique in Nashville. While I won’t be able to attend the encore this November, I can assure you that it will be yet another phenomenal event.   Having attended three Dave Ramsey sponsored events, I know for a fact that their […]

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Crochet – The Passion Behind A Digital Empire

Curious what crochet and digital products have in common? One savvy entrepreneur turned a deep seeded passion for crocheting into a thriving digital business through creating and selling patterns.   Blending a favorite past time with the power of the digital world, Tammy created Posh Patterns to broaden pattern options for crochet enthusiasts and knitters […]

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How to Use Pinterest to Drive Traffic to Your Etsy Store

  Let’s be honest for a moment. Pinterest isn’t the sexiest social media out there. It’s the tortoise in the world that wants the hare. It’s a slow steady progression that takes time to build and time to matriculate into traffic to your store. When looking to market your Etsy store, you’re looking for timely […]

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Tapping a Need in the Market: Etsy Profile on MRC Wood Products

Market demand plays a huge role in any business’s success. When you can combine demand with limited supply, you hit a sweet niche for a business. That’s exactly what Mike Crowder of MRC Wood Products did when he added his stunningly crafted customized wood signs to the Etsy marketplace.   Through delivering high-quality products every […]

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Branding: How to Create Your Ideal Customer

If you want to have a successful store, there’s one key component: customers. Not every product out there has customers, which makes efforts a hobby rather than a business. To successfully land you in the business side of things, it’s important to identify who your customers are. This empowers your product design to match with […]

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My Results from the 30-Day Instagram Challenge

Gotta love demoing a challenge as your own Guiney pig! Alas, that’s exactly what I did. I created this free 30 day Instagram challenge to bolster my own Instagram accounts. The added accountability of the group kept me going. To top that, I ran three different Instagram accounts during the 30 days, exploring different techniques on […]

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Quit Toying Around – One Handmade Toy Company’s Path to Success on Etsy

Do you ever wish you could skip growing up, remaining forever in the young abyss filled with toys, excitement, and adventure? That’s exactly what one married Etsy team did.   Ok, that might be an exaggeration. But in all fairness, this duo’s life currently revolves around handcrafted wooden toys, little ones, and stimulating imagination. High-quality […]

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